Privacy Policy
Privacy Policy
Effective Date: 13 July 2026
The Liverpool Print Company is a trading name of Love It Designs Ltd
("we", "our", "us").
Love It Designs Ltd is responsible for the personal data we collect and process and is
committed to protecting your privacy in accordance with applicable UK data protection
law, including the UK General Data Protection Regulation (UK GDPR) and the Data
Protection Act 2018.
This Privacy Policy explains how we collect, use, store and protect your personal
information when you visit our website, contact us or place an order with
The Liverpool Print Company.
1. Company Information
Love It Designs Ltd trading as The Liverpool Print Company
Company Number: 8567893
Registered in England and Wales.
Registered Office:
Penny Lane Business Centre
374 Smithdown Road
Liverpool
L15 5AN
United Kingdom
Trading Address:
112 Town Row
Liverpool
L12 8SN
United Kingdom
Telephone: 0151 792 9058
Email: print@liverpoolprintcompany.co.uk
For data protection purposes, Love It Designs Ltd is the data
controller responsible for your personal information.
2. Information We Collect
Depending on how you interact with us, we may collect and process:
- Name
- Billing address
- Delivery address
- Email address
- Telephone number
- Order and purchase history
- Payment and transaction information
- Artwork, photographs, logos and designs uploaded or supplied for printing
- Personalisation and customisation details
- Communications and correspondence with us
- IP address
- Browser and device information
- Website usage information
- Cookie and similar technology information
We do not normally store complete payment card details. Payments may be processed
securely by third-party payment providers.
3. How We Use Your Information
We may use your personal information to:
- Process and fulfil orders
- Produce printed, personalised and bespoke products
- Prepare artwork and customer-approved designs
- Arrange delivery or collection
- Process payments, refunds and credits
- Communicate with you about your order
- Provide customer support
- Respond to enquiries
- Maintain customer and transaction records
- Prevent fraud and misuse of our website
- Maintain and improve our website and services
- Analyse website usage where appropriate
- Comply with tax, accounting and other legal obligations
- Deal with complaints, disputes and legal claims
Where permitted by law and where appropriate, we may also use your contact
information to send marketing communications.
You can unsubscribe from marketing communications at any time.
4. Lawful Basis for Processing
We process personal information using one or more lawful bases under the UK GDPR.
Contract
We may process your information where it is necessary to enter into or perform a
contract with you, including processing and fulfilling an order.
Legal Obligation
We may process information where necessary to comply with legal, accounting, tax
or regulatory requirements.
Legitimate Interests
We may process information where reasonably necessary for our legitimate business
interests, including:
- Operating our business
- Managing customer relationships
- Maintaining website security
- Preventing fraud
- Improving our services
- Protecting our business and legal interests
- Dealing with complaints and disputes
We will consider your rights and interests when relying on legitimate interests.
Consent
Where consent is required, we will ask for your consent before processing your
information for that purpose.
This may include certain marketing activities and the use of non-essential cookies.
You can withdraw consent at any time where processing is based on consent.
5. Sharing Your Information
We may share relevant personal information with trusted third parties where
necessary to operate our business, including:
- Payment service providers
- Courier and delivery companies
- Print production and fulfilment partners
- Website hosting providers
- IT and technical service providers
- Website analytics providers
- Professional advisers
- Government authorities, regulators or law-enforcement bodies where legally required
Where appropriate, we use contractual and other safeguards to protect personal
information processed by third parties on our behalf.
We do not sell or rent your personal information to third parties.
6. Customer Artwork and Uploaded Files
When you upload or supply artwork, photographs, logos, designs or other files,
you are responsible for ensuring that you have the necessary rights and
permissions to use and reproduce that material.
You must not supply material that:
- Infringes copyright
- Infringes trademarks or other intellectual property rights
- Is unlawful
- Is defamatory
- Contains unlawful hate speech
- Promotes unlawful violence or criminal activity
- Contains other material that we reasonably believe may expose us to legal liability
We reserve the right to refuse to print material where we reasonably believe
that doing so may breach the law or another person's rights.
7. Data Security
We take appropriate technical and organisational measures designed to protect
personal information against:
- Unauthorised access
- Accidental loss
- Misuse
- Alteration
- Unauthorised disclosure
- Destruction
However, no internet transmission or electronic storage system can be guaranteed
to be completely secure.
8. Data Retention
We retain personal information only for as long as reasonably necessary for the
purposes for which it was collected.
Certain order, financial and transaction information may be retained for longer
periods where required by tax, accounting or other legal obligations.
Artwork and uploaded files may be retained where reasonably necessary for:
- Producing an order
- Repeat orders
- Customer support
- Resolving disputes
- Dealing with complaints
- Protecting our legal interests
When information is no longer required, we will take reasonable steps to securely
delete or anonymise it.
9. Cookies
Our website uses cookies and similar technologies.
Some cookies are strictly necessary for the website to function, including
functions such as shopping baskets, account functionality and checkout.
We may also use non-essential cookies for purposes such as:
- Website analytics
- Performance monitoring
- Remembering preferences
- Marketing or advertising
Where consent is legally required for non-essential cookies, we will request
your consent before using them.
You can manage your cookie preferences through our cookie consent tools where available.
10. Your Data Protection Rights
Depending on the circumstances and subject to applicable legal conditions,
you may have the right to:
- Request access to your personal data
- Request correction of inaccurate personal data
- Request deletion of your personal data
- Request restriction of processing
- Object to certain processing
- Request data portability
- Withdraw consent where processing is based on consent
You may exercise your rights by contacting us using the details below.
11. Complaints
If you have concerns about how we use your personal information, please contact
us first so that we can try to resolve the matter.
You also have the right to complain to the
Information Commissioner's Office (ICO), the UK's data protection regulator.
12. International Data Transfers
Some of our service providers may process personal information outside the
United Kingdom.
Where personal information is transferred internationally, we will take
appropriate steps to ensure that the transfer is lawful and that appropriate
safeguards are in place where required.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our
business, website, services or applicable legal requirements.
The latest version will be published on this website together with its effective date.
14. Contact Us
Love It Designs Ltd trading as The Liverpool Print Company
Company Number: 8567893
Registered Office:
Penny Lane Business Centre
374 Smithdown Road
Liverpool
L15 5AN
United Kingdom
Trading Address:
112 Town Row
Liverpool
L12 8SN
United Kingdom
Telephone: 0151 792 9058
Email: print@liverpoolprintcompany.co.uk







